Your digital possibilities are endless

Are you getting the most out of the digital possibilities? Are you asking the critical questions about your digital communication?

Digital communication is great because there are few physical limitations. Most things are possible. It is effective and the costs are low. Although digital communication is many things, it is first and foremost communication. Receiver, message and sender are still far more important than the medium, the platform and the underlying algorithms. In other words: Focus on the users before you focus on the systems.

At Rostra, digital technologies are never more than a means to a goal. But make no mistake, we do love digital communication.

Your digital possibilities are endless

Are you getting the most out of the digital possibilities? Are you asking the critical questions about your digital communication?

Digital communication is great because there are few physical limitations. Most things are possible. It is effective and the costs are low. Although digital communication is many things, it is first and foremost communication. Receiver, message and sender are still far more important than the medium, the platform and the underlying algorithms. In other words: Focus on the users before you focus on the systems.

At Rostra, digital technologies are never more than a means to a goal. But make no mistake, we do love digital communication.

Why should Rostra help you with your digital communication?

“We combine extensive knowledge of media consumption on digital media and insights into the technical platforms with a strong communicative expertise, that puts the target group and the effect of the communication in focus. We create digital solutions that both give the recipients a good experience and are good for the senders to work with.”
Contact Chief Advisor Mathias Wulff Jensen at mwj@rostrapr.com or +45 26 24 51 54 to hear more.

Why should Rostra help you with your digital communication?

“We combine extensive knowledge of media consumption on digital media and insights into the technical platforms with a strong communicative expertise, that puts the target group and the effect of the communication in focus. We create digital solutions that both give the recipients a good experience and are good for the senders to work with.”
Contact Chief Advisor Mathias Wulff Jensen at mwj@rostrapr.com or +45 26 24 51 54 to hear more.

Digital solutions suited to your needs

Rostra offers you a variety of services within digital communication, that always have a clear focus on the communicative characteristics of the solution. If you want a digital solution that includes content strategy and content production, contact us.

Digital solutions suited to your needs

Rostra offers you a variety of services within digital communication, that always have a clear focus on the communicative characteristics of the solution. If you want a digital solution that includes content strategy and content production, contact us.

Digital solutions

Why choose Rostra to produce your website or any other solution when there are plenty of digital agencies to choose from? There are several good reasons for this.

The four key facts that differentiate us from a traditional digital agency are:

In contrast to IT developers, we work with many of the same types of projects as our clients. We are actually using the digital systems and do not simply produce them. Because of this, we have great insight into what is important in users' everyday lives, how to make a system easy to work with and how to save users' time. Therefore, you get a solution that you can use effectively in your everyday life without hassle and a waste of time.

We are experts in target groups and know the target groups' situation, interests, priorities and media consumption. We design digital solutions based on the needs of your target group - not the other way around. We deal with digital solutions from an overall perspective: What is important to the users? Both the external (recipients) and the internal (senders). What experience should the users have? Who will encounter the solution? Should it act in relation to e.g., the press, decision-makers and stakeholders? How often should the solution be updated with new content? Where should the content come from? How do we make it easy for the content producers? How should users hear about the solution? How should it be marketed? How should the solution be evaluated?

We deliver a complete digital solution – not an empty template. In contrast to a traditional digital agency, we do not consider the task done if there is no content. The end user would say the same. We will not hand over a solution that requires resources for you to complete and produce content for (unless agreed).

If you are worried about whether one of our PR consultants will be programming your crucial mobile app, do not worry. For technical tasks, we draw on our partners with top skills in exactly what is needed. In this way, we can provide a much stronger team for the specific task than if we had had the same in-house IT department to solve every task.

Digital assistance when you need it

You can draw on Rostra when, e.g., you need advising, content production or a substitute web editor. Perhaps you need a new digital communication strategy based on your existing digital media. Perhaps you need solid new content for a relaunch of your website. Perhaps you need an experienced digital copywriter to update your existing content to be of the highest quality.

Our consultants have experience with a wide range of content management systems. We have consultants with expertise within, i.a., WordPress, Umbraco, Drupal, Sitecore, Plone, Joomla, Typo3 and GoBasic (based on our work for clients such as the Danish Ministry of Environment, the Danish Ministry of Climate, Energy and Utilities, the Agency for Data Supply and Infrastructure, the Danish Data Protection Agency, the Environmental Protection Agency, Civil Affairs and others.).

If your website also needs a graphic update, we can touch up existing websites with simple tools.

 

Which platform creates the most value for you?

What are the success criteria for your digital presence? This question should be answered before you choose a digital platform.

Examples of success criteria could be:

  • We must have ongoing visibility, so that the target group has us top-of-mind.
  • We want to build a closer and closer relationship with the target group through continuous contact.
  • We must communicate our strengths clearly so that the target group gets a clear picture that we are the best.
  • The target group must feel that we are available to them and are ready to provide good service.
  • Branding, branding, branding.
  • We will utilize the digital opportunities to differentiate ourselves positively from competitors.
  • We must appear in our target group's information search.
  • We must be the target group’s preferred source of information and other services.
  • We will offer our target group a free digital service to secure traffic to our media and indicate a high level of surplus and expertise.
  • We must be present on the platforms that the target group uses.
  • The target group must be able to easily find us if they need us.
  • We must match our competitors' visibility and media attention.
  • We must move traffic from our phones and shops to automated, digital solutions.

Add your own…

Digital solutions

Why choose Rostra to produce your website or any other solution when there are plenty of digital agencies to choose from? There are several good reasons for this.

The four key facts that differentiate us from a traditional digital agency are:

In contrast to IT developers, we work with many of the same types of projects as our clients. We are actually using the digital systems and do not simply produce them. Because of this, we have great insight into what is important in users' everyday lives, how to make a system easy to work with and how to save users' time. Therefore, you get a solution that you can use effectively in your everyday life without hassle and a waste of time.

We are experts in target groups and know the target groups' situation, interests, priorities and media consumption. We design digital solutions based on the needs of your target group - not the other way around. We deal with digital solutions from an overall perspective: What is important to the users? Both the external (recipients) and the internal (senders). What experience should the users have? Who will encounter the solution? Should it act in relation to e.g., the press, decision-makers and stakeholders? How often should the solution be updated with new content? Where should the content come from? How do we make it easy for the content producers? How should users hear about the solution? How should it be marketed? How should the solution be evaluated?

We deliver a complete digital solution – not an empty template. In contrast to a traditional digital agency, we do not consider the task done if there is no content. The end user would say the same. We will not hand over a solution that requires resources for you to complete and produce content for (unless agreed).

If you are worried about whether one of our PR consultants will be programming your crucial mobile app, do not worry. For technical tasks, we draw on our partners with top skills in exactly what is needed. In this way, we can provide a much stronger team for the specific task than if we had had the same in-house IT department to solve every task.

Digital assistance when you need it

You can draw on Rostra when, e.g., you need advising, content production or a substitute web editor. Perhaps you need a new digital communication strategy based on your existing digital media. Perhaps you need solid new content for a relaunch of your website. Perhaps you need an experienced digital copywriter to update your existing content to be of the highest quality.

Our consultants have experience with a wide range of content management systems. We have consultants with expertise within, i.a., WordPress, Umbraco, Drupal, Sitecore, Plone, Joomla, Typo3 and GoBasic (based on our work for clients such as the Danish Ministry of Environment, the Danish Ministry of Climate, Energy and Utilities, the Agency for Data Supply and Infrastructure, the Danish Data Protection Agency, the Environmental Protection Agency, Civil Affairs and others.).

If your website also needs a graphic update, we can touch up existing websites with simple tools.

 

Which platform creates the most value for you?

What are the success criteria for your digital presence? This question should be answered before you choose a digital platform.

Examples of success criteria could be:

  • We must have ongoing visibility, so that the target group has us top-of-mind.
  • We want to build a closer and closer relationship with the target group through continuous contact.
  • We must communicate our strengths clearly so that the target group gets a clear picture that we are the best.
  • The target group must feel that we are available to them and are ready to provide good service.
  • Branding, branding, branding.
  • We will utilize the digital opportunities to differentiate ourselves positively from competitors.
  • We must appear in our target group's information search.
  • We must be the target group’s preferred source of information and other services.
  • We will offer our target group a free digital service to secure traffic to our media and indicate a high level of surplus and expertise.
  • We must be present on the platforms that the target group uses.
  • The target group must be able to easily find us if they need us.
  • We must match our competitors' visibility and media attention.
  • We must move traffic from our phones and shops to automated, digital solutions.

Add your own…