A collaboration with the right partners can strengthen your project, whether it is a campaign, a press effort, a conference or a new agenda. The right strategic partnerships can for few resources make your message relevant to your target group in new communication channels and increase its credibility.
Media relations for colorful beauty products
Schwarzkopf is not just one of the most well-known brands among hair products. Under Schwarzkopf belong legendary brands such as got2b, Blonde and Gliss.
For a number of years, Rostra has been a full service PR agency in Denmark for Schwarzkopf and the many beauty products in the portfolio, where we have been responsible for product launches, samplings and press events such as styling sessions leading up to the Eurovision Song Contest. We have also coordinated press trips and interviews with Claudia Schiffer, Heidi Klum and Elsa Hosk.