Companies must participate in waste sorting

Danish households are good at sorting waste, and a clear majority of Danes are engaged in waste sorting in order to contribute to a more sustainable use of the planet's resources. The Danish Environmental Protection Agency wanted to support that this commitment also included waste sorting when Danes are at work.

Rostra carried out a PR campaign and 30 company events across the country. The PR campaign generated publicity worth almost DKK 3 million by virtue of more than 175 press clippings.

Would you like to hear more about PR campaigns or other services?

Contact CEO Flemming Mieth at +45 29 27 97 55 or fm@rostrapr.com.

We assist companies, industry organizations, and public authorities in creating effective communication initiatives.

// Focus group interview

What is a focus group interview?

A focus group interview is a form of interview where 6-12 participants in a structured process under the direction of a moderator are interviewed about one or more fixed topics based on a question guide. The focus group interview typically lasts two hours.

// Focus group interview

What is a focus group interview?

// Partnerships

Strengthen your company's agenda through partnerships

A collaboration with the right partners can strengthen your project, whether it is a campaign, a press effort, a conference or a new agenda. The right strategic partnerships can for few resources make your message relevant to your target group in new communication channels and increase its credibility.